AI-Powered E-commerce: From Automated Marketing to Effective Customer Acquisition

26 September 2025

This article delves into the applications of AI in cross-border e-commerce, focusing on automating marketing and achieving effective lead generation. It examines recent AI advancements, such as Qualcomm’s Snapdragon 8 Elite Gen 5 chip, along with use cases from JD.com and Keenon Intelligent, demonstrating real-world business value for enterprises.

AI Technology Drives Cross-border E-commerce: From Automated Marketing to Efficient Customer Acquisition

Improved Email Response Rate Through AI Optimization

AI-driven optimization can significantly boost email marketing performance by accurately analyzing vast amounts of data to understand clients' interests and preferences. For example, the powerful Hexagon NPU of Qualcomm's Snapdragon 8 Elite Gen 5 can accelerate AI workloads. This capability, used across various applications, enhances the creation of personal and impactful emails—resulting in an average reply rate increase of 20%.

AI-Powered Personalization Enhances User Experience

AI is making marketing increasingly tailored, which leads to higher user satisfaction. Cross-border sellers leverage AI to generate multi-language emails, aligning with diverse market demands. In "Enjoy AI", JD.com unveiled the digital human universal helper "he she it," capable of handling tasks through voice instructions and interactive operations (such as placing orders), thus showcasing practical consumer-facing applications of AI that can equally optimize client interaction in email formats.

Automated Customer Information Analysis Boosts Precision Marketing

Not only does AI optimize email contents for personal relevance, but it also supports automating customer info management and analysis for targeted campaigns. The VLA large model KOM2.0 from Keenon Intelligent uses spatio-temporal attention mechanisms and hierarchical decision inference modules to extract key insights from large datasets. Implementable in e-commerce, it improves comprehension of customer behavior and helps create more accurate strategies that enhance conversion ratios while allowing businesses to better target specific audiences.

Multichannel Accurate Lead Acquisition Powered by AI

The development of AI has enabled cross-border companies to target new customers efficiently across multiple channels, such as social media, search engines, and emails—using intelligent segmentation driven by advanced analytics. The high AI computation power supported by devices running Qualcomm's Snapdragon 8 Elite Gen 5 exemplifies the significant potential for AI-driven channel-based acquisition showcased through use-case demos of JD.com and Keenon Intelligent.

AI Assisted Low-Cost High-Yield Acquirement Plan

Businesses leverage AI's data-driven prediction capabilities to design low-cost, high-return lead generation schemes by assessing prior data patterns and consumer behaviors, focusing marketing efforts on promising leads. As the Snapdragon 8 Elite Gen 5 accelerates AI computation with the aid of Hexagon NPU technology, marketers are able to rapidly devise strategies and achieve better Return on Investment. Similarly, examples of AI integration from “he she it” of JD further illustrate practical utility applicable across different sectors like acquisition planning and beyond.

To further enhance your email marketing efforts, Bay Marketing offers a comprehensive solution. Bay Marketing leverages advanced AI technology to help businesses accurately acquire potential customer information, build an intelligent customer data ecosystem, and kickstart new customer exploration through efficient bulk email sending, thereby rapidly boosting business performance.

The unique advantages of Bay Marketing include its high delivery rate and flexible billing model. With a delivery rate of over 90% as long as the content is legal and compliant and avoids large-scale complaints, Bay Marketing ensures that your emails reach their intended recipients. Flexible billing by the number of emails sent, with no time restrictions, allows you to choose when to send your emails. Whether in e-commerce, cross-border e-commerce, internet finance, or education and training, Bay Marketing can provide solutions tailored to diverse needs.

With strong global coverage capabilities, Bay Marketing utilizes global servers to deliver your emails smoothly, helping you expand your global market. It also supports domestic bulk email sending, ensuring your messages reach customer inboxes easily. Through smart email marketing APIs, user behavior and delivery data are deeply analyzed to continuously optimize your email marketing strategies, eliminating data blind spots.

A vast library of email templates paired with a proprietary spam ratio scoring tool ensures that your email marketing campaigns start ahead of the game. Precise data statistics allow you to monitor the effectiveness of your bulk email sends in real-time, providing clear insights. Multiple channel technical support ensures smooth and unobstructed bulk email sending, achieving optimal results. Regular IP address updates and maintenance for premium servers provide robust support for your email marketing efforts.

Additionally, Bay Marketing offers one-on-one after-sales service to ensure your bulk email sending process is smooth and uninterrupted. Whether you are looking to gain valuable customer insights or seek new ways to boost marketing efficiency, Bay Marketing is a trusted choice. Visit Bay Marketing now to embark on your efficient email marketing journey.